When it comes to uploading videos online, YouTube and Vimeo are the two most popular platforms in the market. YouTube is free, and as a content creator, you’ll be able to upload as many videos as you like for free.
When it comes to audience size and reach, YouTube has an obvious advantage.
It is owned by Google, so it’s noticeably more visibility into all its other products. Almost all Android phones in the world come with the YouTube app pre-installed.
YouTube has more than 2.5 billion monthly users who collectively watch more than one billion hours of videos each day, that’s one-third of the internet. It is also the world’s second most widely used search engine.
YouTube’s user-friendliness, combined with the soaring popularity of video content, has made it the second-largest search engine behind Google. With 3 billion searches per month, YouTube’s search volume is larger than that of Bing, Yahoo, AOL and Ask.com combined.